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A few years ago I started buying fair fashion. Well, at least I decided to do so. In a world full of greenwashing and lacking resources starting to look at what you consume and where these goods come from can actually be quite tricky.
I didn’t know where to shop and who to trust. Actually, everybody seems to say they are green, so how is the consumer supposed to know? I still sometimes get a little confused, however, I became a lot better at figuring out what fair fashion is and where to find it. And if you’re just starting out, I want to give you this helpful guide on some fair fashion brands I’ve tried and love!
PS: Some of the links here are affiliate links, and I get a small commission if you buy something through them.
#1 Flamingos Life
For my birthday this year, I desperately wanted to get the Veja sneakers. However, it wasn’t until actually trying them on that I realised that most of their models are made out of leather. There are some vegan models as well, so if you’re interested in them, you can check them out here!
However, that’s where I found Flamingos Life. Flamingos Life is a brand that creates vegan fair fashion sneakers. And I’m actually very happy with mine. I got them in March and have been wearing them on a daily basis (yes, not joking) ever since.
The only heads up I need to give: Please only wash them superficially. I washed mine in the washing machine (ignoring the label that said you shouldn’t) and they started to go a little mouldy. I made quite a lot of mistakes as I also let them air dry for a few days without any source of heat, so it’s definitely my fault. Let’s say I tried it, so you don’t have to.
Website: Flamingos Life
#2 Armed Angels
This one is a brand I haven’t tested myself yet. However, I’ve tried their things in stores and sometimes borrowed my friends piece and I think they’re truly good quality pieces.
Armed Angels produces all kinds of different pieces from sweaters to dresses. They are, however, mainly known for their jeans. All of their things seem high quality and come in different shapes and sizes.
Additionally, if you haven’t tried them yet, I can offer you a discount, if you follow this link:
Website: Armed Angels (Get 10€ off when you use this link!)
#3 Organic Basics
Organic Basics is a Copenhagen based fair fashion brand, which ships internationally. They mainly offer all kinds of basics, including underwear, barrettes and shirts. However, they additionally have sportswear and recently started to add beautiful dresses to their collection.
I personally own a bra, shirt, briefs and the “invisible body” and I’m content with all of the pieces. Especially the bra fits perfectly and is very high quality and comfortable. The invisible body is also one of my favourites as it is truly comfortable on the skin and looks beautiful.
All in all, I especially love Organic Basics as you can feel that the pieces are of high quality. Furthermore, they are incredibly comfortable while still looking good.
If you want to know more about Organic Basics, make sure to read my blogpost about them here: Review: Organic Basics || Fair Fashion from Copenhagen
Website: Organic Basics
If you want 10% off at Organic Basics, make sure to use the Code “CARRIEOBC” at checkout.
#4 Lucy & Yak
Lucy & Yak is a young and colourful brand. They offer different pieces, from tops to pants and are mainly known for their dungarees. They are not as expensive as many fair fashion brands, but still offer high quality pieces.
My favourite piece is a pair of blue cord dungarees I actually got second hand. They are not only comfortable but also have a nice and unique style. All in all, I love their style and if you’re looking for something more playful, I’d definitely recommend checking them out!
Website: Lucy & Yak
WeBandits is a fair fashion store based in Vienna, but they do have some of their own pieces as well, which I truly love. I own their “Frieda” dress, which is not only super comfortable but also looks good on different occasions. I basically wear it all summer no matter if I go for a walk in the park, or to a rather fancy dinner with my friends.
In the future, I also play on getting their Kimmy dress, which is a beautiful, lightweight dress I’d love to wear next summer. In addition to their own pieces, they also offer a variety of selected fair fashion items. If you’re in Vienna, I’d definitely recommend stopping by and if you’re not, make sure to take at their online shop linked below!
#6 Monkee Genes
If you’re looking for a comfortable and not too pricy pair of fair fashion jeans, Monkee Genes is a brand for you. They offer different models of jeans and are comfortable and fair. I own a pair of basic black high waist jeans, which are my go-to for any day.
Website: Monkee Genes
Shipping: Currently not available due to COVID-19
Patagonia is another brand I haven’t tried yet, but I’ve only heard good things about. It is a high-quality fair fashion brand, with especially practical and comfortable pieces for the colder months.
If you’re outdoor a lot, Patagonia is a brand for you. They have different jackets, sweaters, vests and more.
#8 Kings of Indigo
Kings of Indigo is a brand offering different fair fashion pieces from jeans to jackets. I got a pair of wide-cut high waist jeans, which already became one of my go-to’s. The fabric is very thick and also not too stretchable, which is something I look for in jeans. Furthermore, they are very durable and don’t show any signs of wear so far!
When it comes to Kings of Indigo, I especially like that they have a variety of high waist jeans. If you recently switched to fair fashion and always loved the look of the old Levi’s jeans, Kings of Indigo is the way to go!
Website: Kings of Indigo
Dariadeh is a brand created by the former blogger Madeleine Alizadeh, aka “Dariadaria“. This brand sells different fair fashion pieces that are mostly monochrome and simple, which makes them especially perfect if you plan to create a capsule wardrobe.
I ordered the “Petti pant” as well as their “Aida” crop top. Both of the pieces fit me perfectly and the fabrics are really thick and of high quality. Furthermore, most of the colours they offer are natural colours that can be combined easily, which already made these pieces become two of my go-to’s.
Madeleine herself informs her followers about fair fashion on her Instagram. Therefore, I truly trust the brand as I know that ethical consumption is something she is personally interested in. The pieces are also beautiful and fashionable and definitely of high quality, so they can last for longer.
#10 Erlich Textil
Erlich Textil offers beautiful basic pieces for yourself and your home. I recently ordered their tights, which are comfortable and of high quality. I definitely want to try more pieces by them in the future as they have a beautiful collection of unique fair fashion pieces.
Furthermore, if you’re looking for fair bed linen, towels, or blankets, you will find them there!
Website: Erlich Textil
#11 Embassy of Bricks and Logs
Embassy of Bricks and Logs creates very comfortable jackets without any down. Their filling is created out of recycled plastic bottles instead and their production chain is completely fair.
I love their style and the pieces are designed to keep you warm even in the coldest of winters (which is definitely true). Furthermore, they are a little expensive (but reasonable), however, investing in a jacket pays off as it is of high quality and will keep you warm for many winters.
Website: Embassy of Bricks and Logs
These were some of my all-time favourite fair fashion brands I tried, or have yet to try. If you have any additions or questions, make sure to let me know in the comments! Also, the most ethical way to consume is to only buy things you truly want tor need, so even though these brands are all fair, consuming less is always best practice.
Further brands I want to try in the future:
- Matt & Nat
- JW Pei
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